Paul Ryan Kitchens
Paul Ryan Kitchens, maker of superior handcrafted kitchens, approached us in early 2005 for the design of his logo and other marketing material such as photography, brochures, advertisement and van decals. The ideology of his work – superior handcraft – had to be to the heart and core of his marketing image, and this is what inspired our work.
From this concept came, for example, the decision to use a luxury 300gsm matte celloglazed paper for the printing of his brochure – for that silky, smooth, perfectly regal finish. It also seemed important to keep the design of his marketing material pure and simple, to let his handcrafted kitchens speak for themselves through edge-to-edge photography.